Websites + SEOMore Google clicksMore online orders
for NZ manufacturers, distributors and specialist suppliers.
I build websites that make your products easier to find, compare and buy. Then I use SEO to bring more relevant customers to them.
Auckland · working with businesses all over NZ
32 of 32
old links still working after her site moved platforms
Rachael Mayne Art · Aug 2026, rechecked Oct 2026
3.6×
more Google clicks for Air Gun Services: 147 to 532 a month
Air Gun Services · Search Console, Sep 2025 vs Sep 2026
2.1×
online sales for Armor-X after its new store
Armor-X NZ · Shopify, Jun to Sep 2026 vs 2025
Lost orders
Your range, your team and your customers have grown. Your website hasn’t. Here’s what a buyer runs into.
1
Customers can’t find your range
It sits in a PDF and one long Products page Google can’t read, so a buyer searching “flap discs nz” finds a competitor first.
2
It’s harder to order than it should be
Customers ring to ask if you stock something that’s on page 14 of the catalogue. No price, no spec sheet, no way to order, so a buyer on a job rings whoever answers first.
3
You don’t know what the website brings in
Ask how many orders or enquiries it brought in last month and nobody can say, not even your web person.
The free review marks up your own site the same way, from a Google search to an order. Get yours →
The fix
Websites + SEO, from one person. The free review shows which you need first. If it’s neither, I’ll say so.
01
Your site is holding you back
A new website
For suppliers whose website is hard to use, hard to update or holding back sales.
Every product on its own page
A price, quote or order on every product
Moved without losing your rankings
Tracking from day one
SEO foundations built in · monthly SEO is separate
“Customers still ring us for prices.”
02
Your site is fine, but nobody finds it
SEO, month by month
For suppliers with a website that works, but not enough of the right customers finding it.
Product and category pages worked on every month
Google Shopping and AI answers
One number every month: orders and enquiries
Month to month, 30 days’ notice
Works on the site you have, or the one I build
“The site’s good. We just don’t come up.”
How it runs: the free review on day 1, then one call for a fixed price. Built in three to six weeks once I have your product data. Care from launch, SEO only if you want it.
Real results
A distributor, a specialist supplier and a manufacturer. Every number has a date on it. Hover a site to scroll it.

Armor-X New Zealand
Distributor. A custom Shopify store, live since May 2026. Orders went from 64 to 115 over the same months.

Air Gun Services
Specialist supplier. The site rebuilt, then SEO month by month: 147 to 532 clicks a month.

BeA Group APAC
Manufacturer. A tool-hire platform for Australia and NZ, live since July 2026.
Your site could be next
I try to find and order from your site the way a buyer would, and send you the recording. Free, no call needed.
One person

Robson McWilliams
Auckland · Est. 2025
★★★★★
“Amazing service and attitude alongside highly knowledgeable and effective input. We highly recommend Robson and Nomadness.”
John · Google review · Oct 2026 · See it on Google ↗
★★★★★
“Great help with helping me to transfer my website from one provider to another, sorting my SEO’s and helping my products in google products/shop. Prompt and easy to communicate with. Highly recommend.”
Rach · Google review · Oct 2026 · See it on Google ↗
“Robson rebuilt our site and it’s made a real difference. It looks cleaner, is easier to use, and gives people a lot more confidence when they’re checking us out.”
Paul · Founder, Armor-X NZ
One person owns your website, the search, the move to the new site, the tracking and the growth. The person who quotes it builds it. The person who builds it answers the phone.
Instead of
With me
Your current web person
Built it, then moved on. Nobody watches what it brings in.
Tracking from day one, so you can always see what it brings in.
A trade portal app
Orders behind a login, but Google can’t see your range.
Your own site that sells and gets found, with trade accounts where you need them.
A big agency
Junior staff, long contracts, reports full of jargon.
One operator, month to month, plain English.
Doing it yourself with AI
Fast words, no plan, and rebuilds that lose rankings.
I decide what to fix first, move the site safely and check every line.
IncludedThe Product Content Starter Kit comes with every catalogue build: a product data template, a product page format and a launch content guide, so your catalogue never holds up launch.
Free review
Send your site. Within one working day you get a short screen recording of a customer trying to find and order from it, and what I’d fix first.
- Have a question?
- 022 351 5303
- Where am I?
- Auckland. Working with suppliers all over NZ.
- How fast?
- Your review within one working day.
Got it, {name}. I'm on it.
Here's what happens to {site} from here.
- Done Your request is in A "got it" email is on its way to {email}.
- Next I search Google for two of your products Then I open {site} on a phone, the way your buyers do.
- Then I work through the five checks Found on GoogleFound on your siteA price or a specAn order or a quoteWhat it brings in
- Within one working day Your review lands in your inbox A screen recording and a one-page note: where a buyer gets stuck, what it's likely costing you, and the next step I'd take.
- After that If it's worth fixing, we talk A short call, only if you want one. If your site's fine, I'll tell you that too.
Rather talk now? Call me on 022 351 5303
FAQ
Will I lose my Google rankings if you move my site?
Not if it’s done properly. Every old page is redirected to its new one, titles and descriptions come across, and you get the list. I check your rankings before and after, then watch for broken links and lost pages for 30 days.
Does it connect to our inventory or accounting system?
Often, through connectors that already exist for the common systems. If yours needs custom integration work, I’ll say so up front and bring in a specialist rather than guess.
We already have a web company.
Ask them one question: how many orders or enquiries did the site bring in last month? If nobody can say, that’s the gap. I set tracking up on day one, and with SEO you get one number every month.
What does it cost, and how long does it take?
It depends on your range and how your customers order, so I quote on a call after the free review. The quote is itemised and fixed. Most rebuilds take three to six weeks once I have your product data, and every build can be paid in three instalments.
Am I locked in?
No. The site is yours once it’s paid for: domain, content and Google accounts included. Care and search are month to month, with 30 days’ notice. If it isn’t earning its keep, you shouldn’t be paying for it.